Online shopping lock installation and maintenance "offline technical service outsourcing"

I know that the O2O mode is online and offline, online and offline, so what is the relationship with lock installation and maintenance technology services? It is obvious that this is a problem related to the online sales of smart home customization products. Many industries are very developed and offline. They only stay in the stage of express delivery and logistics. Locks are different from other industries. To realize online transactions, only express logistics is not enough. The key to customized products lies in offline, design measurement and installation. Maintenance and after-sales maintenance of a series of offline technical problems is the core of the optimization of the O2O model. But the core of the development of the liquidity technology service industry is that “technical management” is a great challenge to the traditional lock industry.

Lock industry after-sales rules

Locks, after-sales installation and maintenance industry's hidden rules, subtext: manufacturers after-sales warranty, professional installation and maintenance master, who is wearing the clothes, do you feel that there is nothing wrong with the company? The lock industry market opens, relying on the old customers (that is, customer loyalty), if the structure of after-sales installation and maintenance is using guerrillas, then this is a big loophole! The market environment of various industries is similar, since the owners can afford to buy a house and decorate, can you know if you are a manufacturer after sale! If it is really the manufacturer's nationwide installation and maintenance, then the cost structure of this brand is not the fault that can be exploited in the competition! The cost of after-sales is high, the service is not timely, etc... Can the owner not see it. Outsourcing services are market-approved ways of optimizing trade and production. Just like express logistics, how much efficiency is saved as a result of an industry development. Technical after-sales such as lock installation, lock maintenance, security upgrade, etc. can also achieve after-sales outsourcing.

Online shopping lock installation and maintenance "offline technical service outsourcing"

The advantage of online shop online shopping is that there are few intermediate links and no high cost of physical stores. Now the development of O2O is to increase the link to increase the cost or optimize the link to optimize the cost structure? Back to the store to increase customer experience, and the real offline, lock maintenance, lock installation, security upgrades and other after-sales service experience is to use the guerrilla team to piece together, how to ensure customer experience? How to master customer satisfaction feedback? How to protect customer satisfaction? Without professional training and management constraints, how to establish a high-quality service system, if the maintenance and installation of locks and other technologies are not standardized after the sale, then how to attract high-quality talents, establish after-sales technology outsourcing industry culture can introduce high-quality human resources, After-sales installation and maintenance technical services, can keep up with the brand's gorgeous pre-sales marketing, worthy of the major brands in the market.

The development of the lock manufacturing industry has been greatly optimized. Any lock cylinder factory, anti-theft lock factory, fingerprint lock factory, as long as there are relevant technical personnel, can carry out production. However, the sales link cannot effectively divert goods. The traditional sales model has become the key to the technology and cargo detention in the lock industry in the current marketing competition and sales links. There are no customers to enter the store, and there are no goods to sell. Not enough, the marketing of the lock industry must enter a structural shift.

Dedicated to saving 10 years to establish a "smart home installation and after-sales service" platform

Service outsourcing is no stranger to everyone, but smart home after-sales service outsourcing is still rare. The company that opened this precedent was a small media company with only a few people who was very humble a few years ago, and short of 15 to 16 years. In the past two years, it has grown rapidly. The company has more than 100 installation and maintenance workers in the Chengdu area. This company is [Lock Trade]. According to the understanding, this company has been aiming at the beginning of 2015. This market strategy, in less than a year, has established an independent installation and after-sales service platform (APP). There is no doubt that [Lock Trade] has mastered this market opportunity, or that he has cultivated the smart home after-sales outsourcing market. . This development will effectively drive the employment of the skilled labor force and optimize the structure of the O2O model of the smart home industry. Li Ka-shing said: Every batch of rich people is created. When others don't understand what he does, he understands what he is doing. When others understand that they have succeeded, the poor rely on the power and the rich to borrow. Lock Tradelink is now stepping up the quality of technical service personnel, and attracts more and more highly educated talents to join the industry. Undoubtedly, the current successful management model of “Lock Trade” and the profit model are the best for developing this industry. Take advantage of the point.

Professional after-sales outsourcing can increase consumer confidence in online shopping locks

When looking for or using installation or maintenance in the customer's area, it is as simple and convenient as finding a courier. Then it is not a problem to sell online locks online. After professional technical training, it is also necessary to pass the vocational training assessment. The technical service enterprises such as Lock Trade Co., Ltd. do service quality assurance and support. After the online shopping locks, the lock installation, maintenance, replacement of the lock core, emergency unlocking, etc. can all break the barriers of online sales.